Meet the HGB team
Led by Kylie Harcourt and Jacqui Gage-Brown, our passionate team of award-winning marketing and advertising consultants, and extremely talented graphic designers, go above and beyond the call of duty to achieve the very best results.
Our secret network of talented individuals will become an extension of your team. An invaluable resource of brand strategists, content creators, creative thinkers, lead generators and innovative contributors.
When it comes to the crunch, our team conspires to do things differently. Ask any one of them (or see them in action) and it will become clear they live our values – Think, Feel, Do.
Our team love what they do and are always thrilled at the prospect of embarking on another marketing mission. Are you?
The HGB Team
Kylie is an award-winning designer turned marketing and fundraising extraordinaire. Having travelled and worked for many years in Tauranga, Auckland, Cairns, the Australian Outback, Taupo and now as a director of HGB in Hamilton, Kylie drives the agency’s delivery of outstanding, creative campaigns.
Kylie has 10 years of advertising agency experience, having previously worked as an Account Director for The Ballantyne Agency. And, with a further 10 years in the not-for-profit sector as the Marketing and Fundraising Manager for Philips Search & Rescue Trust, developing and managing an extensive sponsor and donor portfolio, Kylie knows how to extract maximum potential for each client.
BMS, PGDip Public Relations
When she’s not working out at CrossFit, Jacqui can be found heading up strategy at HGB. A former marketing and communications manager, Jacqui has over 12 years’ experience in marketing, advertising and sponsorship consulting, having worked for Hamilton organisations including University of Waikato, U Leisure, and Coombes Johnston BMW.
After running her own business for five years, Jacqui saw an opportunity for an experiential marketing consultancy and so HGB was born. Together with Kylie Harcourt, Jacqui offers businesses, charities and athletes branding, fundraising and strategic advice. She specialises in innovative strategies and campaigns that bring her clients exceptional results.
Strategic Marketing Consultant
BCS Public Relations and Communications
When Michele was young she wanted to be a dolphin trainer. Due to a lack of available dolphins in Hamilton, Michele entered marketing and communications instead. Which suits her just fine, because she’s mad about words and stories and their ability to power brands and organisations.
Michele loves connecting clients with meaningful marketing and communication solutions. She’s a stickler for strategy and making sure all the little pieces connect to help clients meet their goals.
Michele has worked in the non-profit sector for most of her career, in London, Perth and Hamilton.
Her favourite words are ‘why?’ and ‘where’s the coffee?’
Strategic Marketing Consultant
Kim Macfie is a marketing strategist, known for asking “why??”
Kim believes that when an organisation knows where it is going and why, and can clearly communicate this, that’s where the magic happens. Kim loves working with clients to uncover their why and translate this into strategy.
Kim has worked in media and marketing for most of her 20 year career, helping clients to be understood, trusted and loyally followed. Kim loves making the complex simple and creating long-lasting impact for clients.
Kim is fuelled by coffee, family, friends, and being at the beach or in the bush. Don’t be surprised if you spot Kim sketching out her next big idea on the back of a serviette – she just can’t help it!
BSS, PGDip. Journalism, GradDip. Business Studies, Cert. English Language Teaching of Adults, PGDip Management Communication
An accomplished journalist and sub-editor, PR and communications executive and content creator, Ann has worked with words for more than a decade both in New Zealand and overseas. Beginning her career in her hometown of Hamilton as an education reporter for the Waikato Times, she then worked at the University of Waikato before buying a one-way ticket to the UK.
Ann has experienced first-hand the change in the media industry and developed an expertise in the areas of branded content, website copy and donor messaging for both online and offline channels. Having travelled to more countries than she’s had birthdays, Ann creates content for clients that talks to customers and gets results.
Sarah’s an accomplished ’suit’, having spent the past 11-years working as an Account Director here in the Waikato. She’s been responsible for a multitude of local and national clients – from SKYCITY to Super Rugby, Fieldays to Forlongs, and everything in between.
Sarah is renowned for being a dotter of ‘i’s’ and a crosser of ‘t’s’ and it’s this attention to detail she brings to HGB clients. She believes the devil is in this detail and that’s what sets great brands part.
A keen sports fan, when Sarah’s not in the office she can be found mountain biking or playing touch rugby. She’s also a dab hand at cracking bad jokes – so be warned!
Also known as Wonder Woman, Mel ensures all systems are go at HGB. From invoicing to stationery orders to maintaining databases, Mel is the office’s multi-tasking magician. She also provides vital support to HGB’s management team, co-ordinating projects and managing workflow.
A Waikato mum of two boys, Mel has years of experience in payroll, finance, business management and accounting positions, having worked in industries as diverse as real estate and engineering. When she’s not keeping the HGB team in check, Mel loves spending time with her family and, when occasion permits, sampling new food and wine with girlfriends.
BCGD Computer Graphics
PGCert Business Management
Angela is a highly talented designer, driving HGB’s growing creative team. Boasting experience in both traditional and digital media, Angela has found her niche in delivering creative and innovative design solutions. Her passion for the creative comes from a love of art, painting and illustration. Having worked in the industry for more than 15 years, Angela has provided design material to clients including Auckland University, Mystery Creek, Wendy’s, DairyNZ, The University of Waikato and Te Wananga o Aotearoa. Whether she’s working on a rebranding project, client letterhead, infographic or billboard graphics, Angela brings flair to every job she undertakes. A fluent Spanish speaker, Angela says if she wasn’t a designer, she’d be an artist or a conservationist.
Design & Client Support
BMA Visual Arts
Catherine graduated with a Bachelor of Media Arts from Wintec and has spent much of her career working in the graphic design industry abroad. Catherine worked for several years as a graphic designer in Auckland before heading to the Northern Hemisphere, where she was a team manager for a design agency in London.
Catherine has both an in-house and agency background and has experience producing graphic design projects for large organisations including the Big 4, HSBC, McDonald’s, CBRE, Axa and Pitney Bowes.
Having recently returned from the UK, Catherine is enjoying been back in New Zealand.
Her role with HGB is an eclectic one. Whether it is managing the studio workflow, monitoring HubSpot activity or immersing herself in our client’s graphic design projects, no day is ever the same.
BMA Graphics & Design
Katrina lives and breathes graphic design. Whether it’s creating a new client logo, a business brochure, an advert or a web banner, Katrina’s eye for detail ensures the end product has visual impact.
Cambridge born and bred, Katrina began her design career with a Bachelor of Media Arts at Wintec. She’s since spent almost two decades working in the graphic design and print industry for companies on both sides of the globe, including The New Zealand Printing Company in Hamilton and Service Graphics in the UK.
A self-confessed Pinterest addict, Katrina combines her passion for graphic design with her creative skill and expertise, to interpret concepts and deliver innovative artwork to HGB’s clients.
BDes(Honours) Graphic Design
Danielle is a fresh graduate with an honours degree and worldwide traveling experience under her belt. While completing her degree in the creative capital of New Zealand, Danielle moved to the UK to fulfil her dreams of designing while traveling.
Danielle brings new ideas, small details, out of the box thinking and OCD cleaning skills. Although Danielle is ‘fresh blood’ she has experience in advertisement, digital and print, branding, web design and event management.
When she isn’t creating, or rearranging her house, she can be found in the gym letting off some steam and gaining inspiration.