HDS (formerly Huntly Door Systems) has been producing all-star quality products for 35 years, so when they approached us for a new brand identity, we were delighted to open the doors to a new look for them incorporating doors, stairs and wardrobe systems.
We undertook a comprehensive process to identify and articulate the key drivers that form the essence of HDS through a series of interviews with key staff.
These insights helped unlock a new look incorporating the three key elements across their collateral and vehicles, and a new website was launched to showcase the innovative interior solutions for clients throughout the Waikato, Auckland and Bay of Plenty.